Announcing the Launch of Make Big Noise (MBN), the Online Press Release Distribution Service for the Outdoor, Shooting Sports, Military and Law Enforcement Industries

Make Big Noise (MBN) is pleased to announce the official launch of its press release distribution software-as-a-service (SaaS) platform for startups, small businesses and busy businesses in the outdoor, shooting sports, military and law enforcement industries. The result of a combined 36 years of Public Relations experience, MBN was developed by Laura Burgess Marketing (LBM) to provide manufacturers the opportunity to reach media and news outlets in the markets that matter most to them. All media, from bloggers to editor-in-chiefs, are opted-in and vetted by the MBN staff before receiving a single press release.

“Make Big Noise is a result of our years working with small companies and startups that had really great products to offer but not a lot of money to spend on marketing,” Laura Burgess, co-founder of Make Big Noise and President of Laura Burgess Marketing said.

She continued, “Unlike other PR distribution sites, MBN is completely focused on the outdoors and professional markets with 100% opted-in media. Reaching a quality media list at an affordable price will provide many of these companies with the leg-up they need to play in the big leagues.”

The MBN platform makes it easy for companies to upload and distribute their press releases to specific, dedicated lists of writers. Businesses can learn how to submit a PR by reading MBN’s PR Tactics & Tips or by watching the tutorial video. Once approved and released, press releases will stream live on the MBN site under the Hear the Noise tab, as well as emailed directly to industry writers covering the markets the website user chooses to select. MBN offers four press release submission packages fit for every budget and market need. Pricing begins as low as $99 for distribution to two markets.

The initial launch of the platform focuses on 21 markets within the Shooting Sports / Professionals Category, including, but not limited to, Ammunition, Firearms Accessories, Knives, Law Enforcement and various types of firearms and hunting. MBN will open up to the Fishing, Boating and Water Sport Categories in spring 2015, with the Camping and Hiking Categories opening up in early summer 2015. Writers are invited and encouraged to sign up to receive the news that interests them most at www.makebignoise.com/media-sign-up/.

Laura Burgess Marketing Concludes Successful Inaugural Writer’s Event “Make Big Noise”

Laura Burgess Marketing (LBM), public relations and marketing communications for the law enforcement, tactical, military, shooting sports, boating and recreational fishing markets, has successfully concluded its inaugural Writer’s Event “Make Big Noise,” hosted at the G4S International Training (ITI) Facility, located in Shacklefords, VA, June 24^th – 25^th, 2014. The event was attended by 11 manufacturing companies and 16 industry writers and bloggers covering topics such as law enforcement, sport shooting, tactical shooting and firearms. The writers and bloggers hail from major industry print houses, popular internet blogs and podcasts.

The event covered a full day of class and range product demonstrations, as well as a half day driving course taught by the G4S ITI instructors. Exhibiting manufacturers included: American Built Arms, Chamber-View®,Eagle Imports, Fobus Holsters,IWI US, LaserLyte, Liberty Ammunition, MG Industries, Mission First Tactical, Morphix Technologies and Tacprogear.

Writers remarked about how well organized, thought out and flawless the event was. “Everything was first class, I was very impressed with how well organized the event was bumper to bumper,” one writer remarked. Manufacturers enjoyed the access they had to writers and trainers at ITI and thought the event was well run and relaxed, yet very professional. One manufacturer commented that it was a “great first media event! Everyone was informed and happy and it was a great opportunity to receive good, honest feedback on our products from informed people.”

Ashley Burgess Gall, VP of Marketing and Events at LBM, said “my team members at LBM and I are very satisfied with the performance of our first ever writer’s event. We had a great turn out of enthusiastic participants who were eager to learn and engage with each other. It was a very productive few days and I was happy to hear from writers and manufacturers alike about special moments they had throughout the event that made it worth their attendance. We’d like to thank all the exhibitors, writers and bloggers for attending our event and making it so special. A BIG thank you to Rob Middaugh, Brandon Wright and the rest of the ITI team for opening their facility doors to us and showing our guests a wonderful, memorable experience.”

Make Big Noise, the Event Division of LBM, will announce the date and location of their second annual writer’s event for 2015 in the next few months.

With offices in New Bern, NC and Grasonville, MD, LBM is a full-service public relations, marketing communications, social/digital marketing, content, event planning and advertising agency, with an emphasis on the outdoor lifestyle. LBM’s clients are rooted in the tactical and outdoors lifestyle industries of law enforcement, military, shooting sports, hunting, boating and recreational fishing markets.